Hello!
I'm Annika.
I'm a strategist, designer & artist based in Melbourne, Australia.
I help individuals and teams create meaningful experiences.
I have 5+ years experience working with startups and established brands to define and test product propositions, and deliver user centric strategies and experiences. Experienced in product strategy, growth and market analysis, brand strategy, experience design, and research via customer validation (qualitative) and market analysis (quantitative). You can find me scouring bookstores, stationary and art supply stores, flowing at a yoga class on weekends, or teaching the occasional yoga class myself (come flow with me!). I am always happy to chat, so please reach out.
I offer services across:
> Product Strategy
> Growth & Market Analysis
> Brand Strategy
> User Experience Research
> Pitch Deck Design
> Graphic Design
> Art & Illustration
> Yoga (1:1 & Corporate)
My Experience
ACD Studio
Strategic Designer & Director
2023 - Present
ACD Studio is a strategic design agency, on a mission to create meaningful experiences for both businesses and consumers. We offer services across product strategy, experience design, brand design, and pitch deck design.
Artist
2017 - Present
Artist creating acrylic, gouache and digital paintings and illustrations.
Senior Consultant
2021 - Present
Senior Consultant working across strategy and design, working with start-ups and mid-tier organisations to define and test strategies and user-centric experiences.
Fjord
Digital Product Designer
March 2021 - November 2021
Conceptualising, designing and prototyping experiences that drive growth.
Accenture
Analyst
April 2019 - March 2021
Driving business outcomes through strategic insights, analytical thinking and creative problem solving.
Exhibitions
2023
An Exploration of I
Cyrus Art Lounge
2023
A Sense of Self
Platform Exhibitions
2022
IWD
Platform Exhibitions